Lee Laa Lou: Our Story
Where It All Began
Lee Laa Lou started with a father’s desire to preserve something deeply personal: his family's connection to language, culture, and heritage. In 2020, as I watched my daughter grow, I felt a growing need to help her build a strong bond with her Jewish and Israeli roots. I wanted her to experience Hebrew not just as a language to learn, but as a living bridge to her identity — full of joy, depth, and meaning.
At the time, I was working at the Kochitzky Centre for Jewish Education. One day, I saw a colleague carrying a sheet of Hebrew letter stickers. When I asked where she had found them, she told me she had brought them from Israel because she couldn’t find anything suitable in North America. That moment was eye-opening. How could it be that in such a resource-rich continent, there were no high-quality, engaging tools to teach Hebrew to children?
That conversation launched me into two years of research and exploration. I spoke with educators, evaluated existing materials, and began designing what I couldn’t find — tools that made learning Hebrew playful, modern, and beautiful. The result was Lee Laa Lou.
Our First Product: A New Kind of Sticker
Our first product line was a series of educational sticker sheets — each thoughtfully designed to help children (and adults) connect with the Hebrew language in a fun, accessible way. The line included:
- Hebrew Letters (in both print and cursive)
- Hebrew Numbers
- Shabbat-themed stickers
- Encouragement stickers to support learning and growth
Each sticker featured Hebrew and English words, transliterations, and custom illustrations — blending language learning with creative expression and fine motor skill development. These quickly became favorites among teachers, parents, and kids alike.
What’s in a Name?
The name Lee Laa Lou came from a spontaneous moment with our daughter. At just one year old, she would gleefully mumble “Lee Laa, Lee Laa…” around the house. That chant stuck with us. When naming the business, I added Lou — a nod to our family name, Louis — and the brand was born.
What started as toddler babble became a name filled with meaning: playful, heartfelt, and family-rooted. It now represents everything we stand for — joy, creativity, tradition, and connection.
Our Evolution: A Marketplace for Language and Culture
In April 2025, Lee Laa Lou evolved into the world’s first dedicated marketplace for Hebrew language and Jewish culture.
Today, we are a hub for:
- Educators to share and sell their teaching tools
- Creators to publish Jewish-themed content and products
- Families and schools to discover meaningful resources for teaching and learning
From downloadable worksheets to Hebrew books and custom activity kits, everything we offer is crafted with intention and cultural integrity.
Our Mission
To help people of all ages connect more deeply with Hebrew language and Jewish culture through joyful, high-quality, and accessible educational experiences.
Whether you’re preparing for Shabbat with your child, designing a Hebrew lesson, or building a community program, Lee Laa Lou is here to support you with tools that are thoughtful, customizable, and filled with heart.
